“互聯網+”時代非常大的特征是什么?不僅僅是“用戶主權”，更為重要的是社會市場化程度大大提高，諸如發達的風險投資、信息的高度透明、高知識人才流動越來越自由等。這些資源的釋放，則要求企業在成立之初就需要考慮長遠的“頂層設計”問題。只有頂層設計弄清楚了，企業才可能整合到足夠的市場資源。

What are the characteristics of the "Internet plus" era? Not only is it 'user sovereignty', but more importantly, the degree of social marketization has greatly improved, such as developed venture capital, high transparency of information, and increasingly free flow of knowledgeable talents. The release of these resources requires enterprises to consider long-term "top-level design" issues from the beginning of their establishment. Only when the top-level design is clarified can the enterprise integrate sufficient market resources.

宏觀上來說，企業的山東頂層架構設計包括商業模式、利益模式和治理模式。商業模式是企業的基本商業邏輯；利益模式是指企業的價值分配方式；治理模式則是股東、董事會和管理層之間的分權制衡關系。

On a macro level, the top-level architecture design of enterprises in Shandong includes business models, interest models, and governance models. Business model is the basic business logic of an enterprise; The benefit model refers to the way in which a company distributes its value; The governance model is a balance of power among shareholders, the board of directors, and management.

對于公司而言，商業模式是公司非常重要的問題，簡單地說，商業模式就是利益相關者之間的交易結構。商業模式有內部商業模式與外部商業模式之分，而內部商業模式則是公司非常重要的商業模式。

For a company, a business model is a very important issue. Simply put, a business model is the transaction structure between stakeholders. There are two types of business models: internal business model and external business model, and internal business model is a very important business model for a company.

分好權、分好利是整個商業模式的根本，小編們現在所說的股權設計就是公司內部非常重要的商業模式。企業內部不合理的股權分配成為阻礙企業發展的非常重要的因素。

Sharing power and profits is fundamental to the entire business model, and what the editors are talking about now is equity design, which is a very important business model within the company. Unreasonable equity distribution within enterprises has become a very important factor hindering their development.

股權分配不像商品是有形的，好壞都看得見摸得著，它是無形的潛在重要因素。如果在公司創業之初沒有明確的認識，往往在企業吃盡苦頭之后都不明所以。

Equity distribution is not tangible like a commodity, as both good and bad are visible and tangible. It is a potentially important intangible factor. If there is no clear understanding at the beginning of a company's entrepreneurship, it is often unclear after the company has suffered a lot.

在傳統企業里，大多數的企業家在公司治理、商業模式、分配機制上幾乎都是“摸著石頭過河”，在商海中摸爬滾打，不斷地吸取著經驗教訓，逐步尋找適合自己也適應社會發展變化的公司治理機制、商業模式和分配機制。

In traditional enterprises, most entrepreneurs almost always "cross the river by feeling the stones" in terms of corporate governance, business models, and distribution mechanisms, constantly learning from experience and lessons, and gradually seeking suitable corporate governance mechanisms, business models, and distribution mechanisms that also adapt to social development and changes.

但是，隨著社會的進步，“互聯網+”時代的到來，信息發達、透明、公開化，許多企業已經轉變了思維，在創業之初就做足了功課，先謀之而后動。

However, with the progress of the society and the arrival of the "Internet plus" era, information is developed, transparent and open. Many enterprises have changed their thinking. They have done their homework at the beginning of entrepreneurship, and they plan before they act.

許多企業家都明白，合理的股權結構是公司非常重要的商業模式，這不僅涉及合伙人之間的頂層股權設計、員工激勵，還涉及貫穿上下游資源的激勵、股權融資和對外投資等，是公司的整個生命線。科學的股權設計將會帶動整個公司的快速發展。更多相關事項就來我們網站http://www.lfttpm.com咨詢！

Many entrepreneurs understand that a reasonable equity structure is a very important business model for a company, which not only involves top-level equity design among partners and employee incentives, but also involves incentives for upstream and downstream resources, equity financing, and external investment, which is the entire lifecycle of the company. Scientific equity design will drive the rapid development of the entire company. For more related matters, come to our website http://www.lfttpm.com consulting service