頂層設(shè)計是一個工程學(xué)術(shù)語，是指運(yùn)用系統(tǒng)論的方法，從全局的角度，對某項任務(wù)或者某個項目的各方面、各層次、各要素統(tǒng)籌規(guī)劃，以集中有效資源，高效快捷地實現(xiàn)目標(biāo)。為什么說合伙股權(quán)設(shè)計是公司的頂層設(shè)計？

Top-level design is an engineering term. It refers to the overall planning of all aspects, levels and elements of a task or a project from the perspective of the overall situation using the method of system theory, so as to concentrate effective resources and achieve the goal efficiently and quickly. Why is the partnership equity design the top design of the company?

傳統(tǒng)企業(yè)互聯(lián)網(wǎng)轉(zhuǎn)型，戰(zhàn)略和商業(yè)模式解決做什么、怎么做，合伙股權(quán)設(shè)計解決的是誰投資、誰來做、誰收益的問題，這些問題，不但解決了企業(yè)的產(chǎn)權(quán)問題，也解決了企業(yè)的分配問題，還解決了企業(yè)的經(jīng)營管理問題，因此，合伙股權(quán)的設(shè)計就是企業(yè)的頂層設(shè)計。

Traditional enterprise Internet transformation, strategy and business model solve what to do and how to do, and partnership equity design solves the problem of who invests, who will do, and who will benefit. These problems not only solve the problem of enterprise property rights, but also solve the problem of enterprise distribution, and also solve the problem of enterprise management. Therefore, the design of partnership equity is the top-level design of the enterprise.

只有股權(quán)設(shè)計，才能將創(chuàng)始人、合伙人、投資人、經(jīng)理人的利益綁定在一起；只有股權(quán)設(shè)計，才能將互聯(lián)網(wǎng)組織變革中的合伙模式、創(chuàng)客模式、模式落地；只有股權(quán)設(shè)計，才能將股權(quán)價值作為戰(zhàn)略坐標(biāo)，建立競爭優(yōu)勢獲得指數(shù)級增長。

Only equity design can bind the interests of founders, partners, investors and managers together; Only through equity design can the partnership model, maker model and crowdfunding model in the transformation of Internet organizations be implemented; Only through equity design can we take equity value as a strategic coordinate and establish competitive advantage to achieve exponential growth.

有公司的歷史就是有股權(quán)的歷史，股權(quán)伴隨每個企業(yè)生命周期的每個階段。工業(yè)化時代企業(yè)成功在于善用經(jīng)理人，互聯(lián)網(wǎng)時代企業(yè)成功在于善用股權(quán)。

The history of a company is the history of equity. Equity accompanies every stage of the life cycle of every enterprise. The success of enterprises in the industrial era lies in the good use of managers, and the success of enterprises in the Internet era lies in the good use of equity.

我們已經(jīng)進(jìn)入了合伙創(chuàng)業(yè)的新時代，在這個時代，創(chuàng)始人需要可以并肩作戰(zhàn)的合伙人，而公司核心創(chuàng)業(yè)團(tuán)隊之間建立“共創(chuàng)”“共擔(dān)”“共享”、陽光透明、相對公平合理的合伙創(chuàng)業(yè)文化，做好合伙人股權(quán)分配，有利于吸引合伙人。

We have entered a new era of partnership entrepreneurship. In this era, founders need partners who can fight side by side, and the core entrepreneurial teams of the company should establish a partnership entrepreneurship culture of "co-creation", "co-sharing", "sharing", transparent, and relatively fair and reasonable, and do a good job in partner equity distribution, which is conducive to attracting partners.

同時，國內(nèi)依然進(jìn)入企業(yè)傳承接班的高峰期，如何保證創(chuàng)始人股權(quán)傳承給下一代，如何保證公司領(lǐng)導(dǎo)人順利接班，如何保證家族財富增值，都是企業(yè)領(lǐng)導(dǎo)人需要考慮的問題，做好股權(quán)涉及不僅能解決這些問題，還能在一定程度上提高公司員工的歸屬感和積極性，使企業(yè)創(chuàng)造更大的價值。

At the same time, China is still entering the peak of enterprise succession. How to ensure that the founder's equity is passed on to the next generation, how to ensure the smooth succession of the company's leaders, and how to ensure the increase of family wealth are all issues that need to be considered by enterprise leaders. Doing a good job in equity participation can not only solve these problems, but also improve the sense of belonging and enthusiasm of the company's employees to a certain extent, so that the enterprise can create greater value.